Search engine optimization, or SEO, is not new. It is a growing industry and as more people come to rely on their online presence to drive their businesses it is not surprising that having an optimized website is critical to success. You may be thinking about getting involved either because you already provide services related to internet marketing, web design, or social media, and your clients have asked for it, or because you can see how working with search engine optimization would be a valuable skill.
The only problem is that to start from scratch would take a large investment of time and resources, the kind of investment that most start ups can not afford to make. Luckily, there is a solution. You could consider purchasing private label SEO, also known as white label SEO, and using an SEO reseller to bring this service in to your portfolio and to your clients.
Once you have purchased the necessary tools from a white label seo reseller, how do you go about convincing your clients that SEO is a valuable service to them?
1. Search engine users have particular habits.
Did you know that the majority of people using search engines will only click a sponsored result on occasion? And that the majority of users, about 70%, click more often on organic links? Organic links are the ones that were not paid for.
What this means is that you can buy all the ad space that you want, and it will not make much of a difference for your business. Search engine and internet users tend to behave the same way, and SEO works with those patterns by creating organic links and bringing a website further up on a search result where it will be noticed.
2. Waiting around for your site to become popular is not going to work.
Once someone creates a website it may take between 3 weeks and 3 months before Google finds that website and adds it to their database. After that point, it could be even longer before that website has received enough traffic that Google determines it has earned a spot on the search engine rankings. Sure your client could wait, but can they afford to wait for months before their website starts receiving enough visits that business can be generated?
It should also be known that when blogging is used for marketing purposes they will result in 434% more indexed pages for a company. Naturally, this kind of presence will generate more business. With your private label SEO you can help turn your client blogs into tools for generating more leads.
3. SEO is better left to the professionals.
Where a website sits on a search results ranking is very dependent on how that site measures up according to Google algorithms. Google released an algorithm update in 2012 called Google Penguin. This update helped to ensure that any webmaster using black hat SEO techniques would not benefit in the search engine rankings. Therefore, a professional is best employed to ensure that your website does not violate any Google algorithms.
Once you have secured a private label SEO, be sure that your clients know these facts and in no time you will have plenty of occasions to do business.
A good deal of digital marketers thinks they have to do everything in house for their clientele. When it’s because of their personal integrity or their pride, then they may have a tendency to feel that this is only the ideal thing to do.
The issue is, attempting to perform a successful search engine optimization strategy is essentially a fulltime occupation. When you are tasked with performing other electronic advertising jobs for numerous customers at precisely the exact same time, it is very likely your outcomes (and your sanity) will suffer.
That is the reason why lots of digital marketing and advertising services will outsource their requirements to a white tag SEO business. These service partners will take care of the technical satisfaction of the search engine optimization strategy, permitting the digital advertising and marketing business to concentrate on sales and customer relationships. This manner, you can optimize your profits and increase your company while freeing your time up. This is a triumph for both you and your customers, as they will gain from having a committed staff focusing on their search engine optimization success.
In a fast changing digital world, it is difficult to remain on top of what is trending. We hope you are going to finally have a clearer notion of how these truths could affect your company — and how understanding the truth may have a beneficial impact on your decisions going forward.